Learn how to grow your Shopify store revenues to $100k+ per month
You've launched your Shopify store and maybe even received your first few orders. That's great! But do you have a game plan for turning this passion project into a serious full-time job as an entrepreneur?
Scaling Your Shopify Store will show you how to grow your store's revenues to $1k per month, $10k per month and even $100k per month in revenue!
The eBook is based on the author's 8+ years of ecommerce and Shopify experience in both a corporate and entrepreneurial setting.
Real-World Examples and Data
Access real-world examples and data on a wide range of business metrics ranging from actual sales growth numbers, profit margins, fulfillment costs, conversion rates, customer CPA metrics, customer CSAT ratings and more!
Written in 2021, this eBook includes data, examples and platform recommendations that are fully up-to-date and include the latest changes in the growth of ecommerce and logistics.
Insights for All Online Business
Whether you're manufacturing in-house, importing or selling digital items online, this book is packed with valuable insights and strategies that can be implemented on any type of small online business.
Platform Recommendations and Discounts
The author shares all the platforms that make up the Shopify tech stack and fulfillment networks, as well as the various tools and software used for marketing insights.
30-Day Satisfaction Guarantee
On the off chance that you're not completely satisfied with the content of this eBook, just let us know within 30 days and we'll give you your money back!
About The Author
Hi, I'm Simon Paul! My entrepreneur journey started in 2013 when I was working in the sales department at a small manufacturing company. The products were solid, but I was spending all day answering phone calls and emails from customers and manually entering their orders into the company's spreadsheet "database." I knew there had to be a better way.
That's when I did some research and got approval from the department head to launch the company's direct-to-consumer Shopify store. I learned the ins-and-outs of the Shopify platform itself, and also gained valuable experience with digital marketing, supply chain management and logistics. In 2018, I left the company to start my own direct-to-consumer Shopify store, which as of 2020 did over $1.3 million in revenue with 40% gross profit margins.
I now consider myself to be financially independent, and continue to spend time growing my business while enjoying the privilege of working whenever and from wherever I want. My hope is that you will gain some valuable insights from my experience working not just with the Shopify platform, but the various facets of growing and operating an online business.
What This eBook Covers
Here's a quick overview of the topics and chapters covered in this eBook.
Know Your Customer
Your entire business must be centered around the customer. Do you know your customers well enough at an individual level as well as an aggregated demographics level? Learn their language and pain points to leverage your marketing and sales conversions.
What's the Business Model?
Before you continue spending more time or money on advertising or inventory, double check that the business model is valid, sound and consistent. A successful business must make a comfortable profit margin to stay sustainable, and a thorough understanding of the unit profitability and overall profitability of the business are crucial.
Who's on Your Team?
The traditional hallmark of a growing and thriving business is a growing employee headcount. Bringing on employees, however, should not be the immediate answer to your business' growing pains, and it could lead to greater inefficiencies and burnout. In today's digital-first world, it's possible to produce 7-figure revenues with a one-person team.
Don't Become a Fulfillment Center!
As soon as you start seeing five or more orders per day, you need to think about outsourcing your fulfillment and warehousing needs. Thinking about Amazon FBA? Learn why FBA can lead to an inferior CX and is not an ideal solution for Shopify merchants.
Customer Support Tickets
Customer support is one of the most challenging areas of running an online business, because it is extremely difficult to scale while maintaining a high quality experience for customers. Should you offer phone support? Who will answer the emails? Learn what to expect as your customer support volume increases from 5 emails a day to 50 emails a day.
Early on, keeping tabs on inventory can done in a spreadsheet. As your business grows, however, you'll need to know the COGS for each and every unit of inventory in your possession. Learn what your options are to keep this as clean and straightforward as possible.
Accounting and General Operations
Ideally, you'll want to know exactly how you earned and spent every single dollar. As your business grows, it can be tricky to stay on top of it all without spending precious time and energy on keeping things straight. Do you have commercial liability insurance? Do you know when and how to submit business income and sales tax payments? Learn where the common pitfalls are to ensure your business stays compliant.
Vendor Relationship Management
Chances are, you're working with an outside supplier or factory for your product. Unfortunately, vendors and suppliers are not always aligned in their incentives to help you succeed. Maintaining quality control and trust in your suppliers is an absolute necessity for long-term success.